The Power of Short-Form Video with Ralph Burns at Tier 11
Meta Business, Innovation and Technology Podcast - A podcast by Meta
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On today’s episode, we’re joined by Ralph Burns. Ralph is the founder and CEO of Tier 11 and the host of Perpetual Traffic, a podcast about acquiring leads and sales for your business through paid traffic. We talk about: - Ralph’s background and how he got started. - The value of short-form video vs. paid media. - When does a short-form video become long-form? - Some powerful formulas used in video marketing. - How to use the call-to-action in short-form videos. - Ralph’s advice for people getting started with short-form video content. - The most effective way to produce short-form videos. - How to use audio in short-form videos. Learn more about Ralph’s company, Tier 11, and how they’re using short-form video to grow businesses of all kinds. #innovation #technology #genz #metaverse #financialservices #socialmedia #socialmediamarketing