How Digital & Analytics are Impacting Consumer Goods & Retailer

How do you use data science to get more insights from your customers’ behavior? With the advance of Big Data Analytics technologies, Consumer Products and Retail companies can gain a deeper understanding of buying and user context, and use this insight to tailor their customer offerings. Our experts, Ruurd Dam Head of Customer Value Analytics and Kees Jacobs, CPR Lead, Insights & Data, discuss this in more detail. If you're a startup focused on improving consumer experience participate in Capgemini’s #InnovatorsRace50 and stand a chance to win $50,000 of equity-free funding. Apply now: http://ow.ly/8rV1309vBun Deliver #CustomerValue in real-time through relevant insights, with Capgemini's Customer Value Analytics. Read more: http://ow.ly/2Fyr309vBBr Visit www.capgemini.com/cva or speak to our experts: Ruurd Dam: Linkedin: https://www.linkedin.com/in/ruurddam/ : Twitter: @ruurddam Kees Jacobs: LinkedIn: https://www.linkedin.com/in/jacobskees/ Twitter: @kees_jacobs