Which Data You Need To Scale A Business with Nima Gardideh

Many online business owners especially (ecommerce) rely on Ads to keep sales coming in and eventually grow their business.  Most of the time, this is what separates a SUCCESSFUL online entrepreneur from UNSUCCESSFUL ones. (They know how to create AMAZING Ads that generate PROFITS.) In this incredible episode, I’m speaking with Nima Gardideh who is the Co-Founder of Pearmill, a tech-powered growth studio that combines the power of artful creativity with precision targeting on major digital platforms. He is an expert in growth experimentation, organizational design, operating systems, agile software engineering, funnel optimization, and UX.  We dive into how he scaled a hotel company to 80% capacity through covid with paid ads and how they audit a business to see if it’s scaleable? How do they scale businesses ads based on data sets and how do they create ad creatives like videos and images based on Data? Lastly, Jaryd will share some of his philosophies on investing in advertising in order to collect data and why we all need to do it and which nets a better cost per acquisition search or paid social and why? If you’re someone who has tried ALL METHODS on Ads but still gets no good results, watch this episode and learn how to be a PRO!   Episode Highlights 00:00 What you’ll learn in this episode 02:50 What is PEARMILL? 04:26 How did you help other brands? 08:57 Process 12:28 Framework for advertising 23:03 Spending money on ADs is essential 26:06 Results  27:18 Differences between Google, Facebook & Instagram 30:49 Acquisition cost About The GuestNima Gardideh who is the Co-Founder of Pearmill, a tech-powered growth studio that combines the power of artful creativity with precision targeting on major digital platforms. He is an expert in growth experimentation, organizational design, operating systems, agile software engineering, funnel optimization, and UX. Plus, he hosts his own podcast so he is an excellent speaker!   Resource Links ➥ Buying Online Businesses Website (https://buyingonlinebusinesses.com)  ➥ Download the Due Diligence Framework (https://buyingonlinebusinesses.com/freeresources/) ➥ Visit Niche Website Builders and get EXCLUSIVE OFFERS as a BOB listener (https://www.nichewebsite.builders/bob/)   Connect with Nima Gardideh: ➥ https://pearmill.com/ See omnystudio.com/listener for privacy information.