Evan English on the future of Design

Throughout the course of this series, we’ve examined the various stages of the design lifecycle from research to the brief, divergent exploration to prototyping and “The Review” all the way through to shipping and then going deeper in refining what we’ve created. One thing that’s been constant throughout is that teams are most successful when they’re deeply collaborative and inclusive. VP of Product Design & Research at American Express Evan English is on the frontlines of establishing and maturing Design at the corporate level. Evan believes that Design maturity means having an organizational vision for how design integrates into the various aspects of your business and how the broader organization perceives and embraces design. She encourages design leaders to create ways to measure maturity and evolution and celebrate the progress along the way.