16. Andrew Bloch: PR guru and adviser to Lord Sugar

Andrew Bloch is the co-founder of PR firm Frank, which he led as managing partner until last year. Andrew's clients include billionaire entrepreneur Lord Sugar, and Frank has represented Weetabix, Compare The Market, Deliveroo, and several other well-known brands. In this interview, Andrew gives Will and Dan some top PR tips (including why you should always compliment an interviewer on their questions) and talks them through his rise to the top of the industry. A storyteller by trade, Andrew also shares details of some of the raucous PR parties he has attended, talks about being "bollocked" by Lord Sugar, and tells us his best anecdote (featuring Helena Christensen and Kelly Brook).  'Can I ask you a personal question?' is a podcast that brings you in-depth interviews with some of Britain's best-known entrepreneurs and leaders in under 30 minutes.  Our previous interviewees include Charlie Mullins, Peter Hargreaves, Gina Miller, Spencer Matthews and Martha Lane-Fox.  If you enjoy this podcast, please consider leaving us a review on Apple Podcasts or, even better, share the podcast with friends. For information on future episodes, subscribe to our newsletter by clicking here.