86: How to Get Featured in the Media with Hope Brookins
Can I Pick Your Brain? - A podcast by Daniel Gefen
My guest today built her house from scratch by watching YouTube video tutorials! Hope Brookins was 17 years old when her family had to leave their home due to a domestic violence situation. In nine months, her family built a 3,500 square foot home and at the same time rebuilt something more valuable. Their family. After going from such a traumatic situation to feeling empowered, Hope went on a mission to help inspire others. Along her journey she worked for former President of the United States Bill Clinton as well as 14 U.S. Congressmen, and many local politicians. Without consciously realising it she was learning the greatest lessons of branding which would later become her secret weapon. Her first branding client was her own family. She crafted a plan and within just 48 hours her family’s story travelled around the world. In less than 2 weeks their story was shared in over 1,000 news outlets in over 65 countries. Today Hope is a Powerful Publicity Strategist helping people go from obscurity to celebrity. Here’s a little rap I put together for her … Through tough times and violent crimes her family read between the lines. In a desperate situation they were found, they rebuilt their home from the ground. She went from powerless to powerful. Hopeless to hopeful. Panick and fear. Losing everything dear. Crying, drowning in desperation but now she’s become, the inspiration . So If you wanna demand attention, give yourself an extension. She’s the master of brand, the grander of grand and she lives in Twitter Land. She’s the one you go to when your image ain’t dope and you really can’t cope So it’s no surprise her name… is … Hope. What you will learn: * How to get featured in the media * How to craft a compelling story * The 7 types of story frameworks * How to pitch yourself to contributors * The 6 components that cause things to go viral * Is it still worth getting featured on TV and Radio * What you can learn from President Trump’s campaign * The difference between staff writers and contributors * … and MUCH MORE Interesting highlights: * Hope and her mother built their home from scratch from YouTube Videos * Hope worked alongside Ex-President Bill Clinton * I challenge Hope to get me featured in Forbes! Hope’s #1 practical advice: Wanna pick Hope’s brain? Join my exclusive FB group now! Resources & Links: * www.GetFeatured.com/Forbes (Get Behind the scenes access to how I get Featured in Forbes!) * www.HopeBrookins.com * Get Featured (Sponsor) Thank You for Listening! I would like to personally thank you for listening to my podcast. If you enjoyed today’s show, please share it with others. Just click on the social buttons below. Also, if you leave a review for my podcast on iTunes, you would be joining me on my mission to help as many people as I can become really successful. And finally if you haven’t already subscribed please subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live!