How To Wow with Customer Experience & Trust when the FDA Regulates Your Marketing

Here’s a challenge for you: how do you market a product when you have the regulation of the FDA overseeing everything. Can’t talk about how the product will make you feel, how it can impact your day to day. Even customer reviews have to be monitored. This is the marketing challenge that Reggie Black and Better Way Health have. The brand sells supplements to support and maintain a healthy immune system. Reggie reveals how he has grown Better Way Health into a thriving business, with their flagship beta glucan product.