69: Ella's Kitchen CEO Mark Cuddigan – The good stuff we do: how to do it right

We’re joined today by the CEO of organic baby food brand Ella’s Kitchen, Mark Cuddigan. Described by Innovate UK and others as a transformative presence in its market, Ella’s Kitchen has made its name as a leading force for sustainability and good business practice. With a mission to improve children’s lives through developing healthy relationships with food, Ella’s Kitchen is one of the UK's most recognisable B Corps. For Mark, the mission is all about doing what’s right and putting people, the planet and profit on equal footing.