E272 | Activating Growth through Data-Driven Insights with Crystal Widjaja on Retention Funnels

CHURN FM - A podcast by Andrew Michael

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Today on the show, we have Crystal Widjaja, Executive-in-Residence at Reforge and angel investor and advisor to several startups. In this episode, Crystal shares her expertise on activating growth through data-driven insights, focusing on the importance of well-structured retention funnels. She explains how to design impactful onboarding experiences, track the right metrics, and identify key points of abandonment to improve user activation and engagement. We then delve into the power of segme...