EP 171 | Baxter Lanius (Alternative) - How alternative financing options can be used to drive growth and reduce churn.

Today on the show we have Baxter Lanius, CEO and Founder of Alternative. In this episode, Baxter shares his biggest lesson moving from an investor to an entrepreneur and the struggles he has overcome in the process. We then discussed the similarities between lead scoring and churn prediction with underwriting for approvals on loan applications and we finished off discussing how alternative financing options can be used to drive growth and reduce churn for your business. As usual, I'm excited ...