EP24 | Guillaume Cabane - 4 Simple churn crushing tactics to unlock hyper-growth for your startup

Today on Churn.fm we have Guillaume Cabane, also known as “G”. G was the former VP of Growth at hyper-growth startups such as Drift and Segment, and now works as a growth advisor for a number of different startups. In this episode we talk about forecasting churn, the most surprising factor G found that contributes to churn, and the simplest way to battle it. We also discuss tracking and measuring your marketing efforts, the importance of understanding the “sales velocity” of your differ...