Hook Point: How to Stand Out in a 3-Second World - with Brendan Kane

My guest today is a digital and business strategist for Fortune 500 corporations, brands and celebrities. He thrives on helping brands systematically find and engage new audiences who reward relevant content, products and services with their attention and ad spend. He is known for creating an innovative application for Taylor Swift and Rihanna that automatically turned any Facebook profile into a fan page in less than 60 seconds.