Efficient Growth: Using Marketing Sprints to Grow Faster while Spending Less -- with Brendan Hufford
Closing Time: quick insights from sales & marketing experts - A podcast by Insightly - Mondays
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Is your team trapped in the inefficient cycle of 'checkbox marketing?' Quarterly webinar—check. Monthly newsletter—check. Weekly blog post—check. They're working at 110% capacity but only hit 50% of goals. In an era when marketers have higher expectations and tighter budgets, efficient growth in B2B is critical. Brendan Hufford founded Growth Sprints, a B2B marketing agency, to help companies adopt a more focused, momentum-driven strategy highlighting customer needs and creating valuable content around them. In this episode of Closing Time, Brendan shares strategies for thinking about GTM differently, finding value in social selling, and optimizing your site (for free) with two SEO best practices that can have big impact. Watch the episode on YouTube. Want to better align your go-to-market teams? Get a free demo of Insightly's modern, scalable CRM. Connect With: • Brendan Hufford: LinkedIn // Growth Sprints • Chip House: Twitter // LinkedIn • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube