Unlocking Beauty Brand Power from Data to Decision with Anna Mayo

Send us a text Dive into the dynamic world of marketing data with Lara and Anna Mayo, Vice President for NielsenIQ's Beauty, on this episode of Coffee N° 5. Discover the essence of quality consumer data, how it's sourced, industry trends, costs, and its role in brand growth. Plus, explore the innovative Beauty Trailblazer Program, designed to empower minority beauty product owners through data insights. Sip your coffee and tune in for a data-rich discussion that promises to elevate your under...