#134 – Creating grocery ecommerce success in North Africa - Seifeddine Ben Jemia, Monoprix Tunisie

In another episode recorded at the Seamless KSA event, Alex is joined by Seifeddine Ben Jemia, the CEO of the grocery business Monoprix Tunisie. Monoprix Tunisie opened its first store in 1933 and has grown to become one of the biggest stores of its type in Tunisia, listed on the Tunisian stock market and with 87 stores. It is now working to adapt to the changing landscape of the grocery industry, embracing e-commerce and delivery services, as Seifeddine explains in the interview.