Will Chau - A journey from student to teacher to leader.

Will Chau is Vice President of Creative and Design at Whole Food Market. He and his team oversee and produce most every single touchpoint a consumer might have with the brand - from TV ads to social media to package design to in-store signage and everything in between. And while the former agency CD still gets a thrill from big campaign work he's come to really love and enjoy the nitty gritty detail work that drives a consumer's IRL experience with the brands. Enjoy this wide-ranging conversation on everything from lessons learned from a hard-nosed instructor to a confession about pitching new clients that will make you chuckle.