CDP is key to customer journey orchestration, with Thomas Wieberneit

With so many businesses claiming to be customer focused, how can your business stand out? With customer journey orchestration, driven by a customer data platform (CDP), you can make your customer experience a true competitive advantage. In this episode of Connected & Ready, host Gemma Milne talks with Thomas Wieberneit, co-founder, CEO, and Principal of aheadCRM, about understanding what a CDP can do, examples of the benefits they can generate, the importance of context regarding customer behavior and data, security implications of CDPs, and most importantly, what all this means for your customers. Dynamics 365 Customer Insights helps businesses unify data for a clear, actionable view of their customers. With this unified view, marketing and sales teams are empowered to develop insights and deliver personalized experiences at scale. Request a live demo of Dynamics 365 Customer Insights today: https://aka.ms/AA9tofr Thank you for listening to Connected & Ready! Do you have ideas of how we can improve the show? Want to recommend a guest for us to interview? We value your partnership and participation. Please drop us a note at [email protected]. We would love to hear from you.