Closing the customer feedback loop, with Liz Miller

Companies often build a customer experience without critical input from the customers they serve. The concept of voice of the customer (VOC) bridges the gap. In this episode of Connected & Ready, host Gemma Milne talks with Liz Miller, VP and Principal Analyst at Constellation Research, about why companies should look at VOC beyond marketing, the importance of getting a complete picture of customer feedback, the difference between high-fidelity and low-fidelity signals, and the risks companies run if they ignore their customers. Dynamics 365 Customer Voice is an easy to use, scalable feedback management solution empowering organizations to collect, analyze, and track customer feedback. Easily personalize customer engagement with real-time surveys and analyze unified views of the customer so you can accelerate time to response and close the loops in the moments that matter. Learn more about Customer Voice and how to add it to your existing Dynamics 365 solutions: http://aka.ms/CandRCustomerVoice Thank you for listening to Connected & Ready! Do you have ideas of how we can improve the show? Want to recommend a guest for us to interview? We value your partnership and participation. Please drop us a note at [email protected]. We would love to hear from you.