Clair Heaviside | Hacking into trust

Clair has some very clear perspectives on how she manages herself and her thriving marketing agency business, Serotonin, in Manchester. In her previous life, she founded a charity called Odd Arts, which transforms lives through applied theatre, particularly in the criminal justice system. This work in prisons required her to build trust very quickly and she has honed this skill over time. In this interview, we explore trust in its many forms. For Clair it’s things like being very grounded. With Clair, you won’t hear phrases like the ‘shiny side’. She is very real and brings a refreshing honesty. As a leader, Clair is very connected to her employees and recognises that some need more emotional support than others. She’s happy to adapt to their needs. Clair has been through a lot personally, from divorce to being held at gunpoint, and it is these moments–being on the brink physically and emotionally–that provided her the foundation to have the courage to do what she is accomplishing now.