Cola Wars Pt. 2

Conspiracy Theories - A podcast by Spotify Studios - Wednesdays

New Coke was one of the biggest commercial flops in American history, and a massive success for Coca-Cola. Executives collected huge bonuses while original Coke sales spiked. Which leads some to wonder: Was New Coke's failure the plan all along? Learn more about your ad choices. Visit podcastchoices.com/adchoices