How to Infuse Digital Content with Personality According to Travis Tyler, Ep #84

B2B Content Marketing: The Content Callout Podcast - A podcast by Mark Raffan

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Travis Tyler is THE Digital Content Producer at PandaDoc. He produces scroll-stopping digital content for technology companies—both funny and educational—and kills it on LinkedIn. He creates compelling videos that are whimsical, funny, and effective. He’s not afraid to infuse his content with his personality. It’s a winning formula for Travis. He shares how you can embrace this fearless mentality in this episode of The Content Callout.  Outline of This Episode [1:08] Travis shares three-rapid fire actionable tips [2:53] Why marketing departments need an in-house video production team [5:02] Why so many marketers are afraid of diving into video [6:27] How improv can change the way you create digital content [7:28] Why you should flavor marketing campaigns with your personality [13:24] Combining creative community-building video with demand gen  [16:57] Marketing is a reflection of company culture [18:30] Learn more about the customer engagement lab [22:07] How to connect with Travis Tyler Connect with Travis Tyler PandaDoc Connect with Travis on LinkedIn The Customer Engagement Lab podcast Connect with The Content Callout https://www.contentcallout.com/ Subscribe to The Content Callout on Apple Podcasts, Spotify, Google Podcasts