244: Create Content Consistently, Or Don't Do It At All

Content creators need to be like Norm Peterson from Cheers - they need to show up consistently AND be interesting. Every. Single. Time. ------- Get Joe's new book, Corona Marketing: What Marketing Professionals Need to Do Now to Survive the Crisis, absolutely free. Want to stay in touch with Joe? First, subscribe to this podcast. Second, subscribe to Joe's every-other-week Random Newsletter. Third, buy his new marketing thriller, The Will to Die.