Do Less, Intensely (261)

Joe talks about his journey from novelist to audience builder, and gives some advice on what to focus on to become the leading expert in your content niche. Shout out to Jack Butcher of Visualize Value for the title of this episode. ------- Get Joe's new book, Corona Marketing: What Marketing Professionals Need to Do Now to Survive the Crisis, absolutely free. Want to stay in touch with Joe? First, subscribe to this podcast. Second, subscribe to Joe's every-other-week Random Newsletter.