059 - Know, Like, and Trust: The Secret Formula for Business Success
Content Marketing School: Social Media, Video, AI, Podcast, and LinkedIn Tips for B2B Professionals, Consultants, and Entrepreneurs - A podcast by Annette Richmond, MA
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Send us a text 'People prefer to work with (and hire) those that they know, like, and trust,' is one of those long-time sayings because it's true. That's one of the reasons referrals are so powerful. When someone sends you a referral, they pass some of the know, like, and trust they have with that person, to you. In this solo episode, I share how content creation and marketing are essential to building the know, like, and trust factor with prospective clients. Including: 🔹How s...
