Kaihan Krippendorff - Outthink the competition

Every company is on the lookout for disruptive and innovative growth strategies. Nonetheless, most strategies are ineffective. They look like yesterday’s schemes, with the only difference being that leaders try to do things a little bit faster, a little bit cheaper, and a little bit harder. How can you turn the tables? Here’s a clue: do you remember when you were a 5-year-old whose LEGOs weren’t simple plastic-made blocks but rather the portal to a brand-new world full of possibilities? This...