156: John Dwyer, WOW Marketing

Adam and Jeannie discuss Wow Marketing and the power of adding value for customers with JD Dwyer, founder of The Institute of Wow. About our guest John Dwyer (known as “JD” to most) is an Australian entrepreneur, marketing and business coach. He’s the founder of The Institute of Wow, company that helps entrepreneurs and small business owners attract more customers and boost sales through the Wow factor. The list of professionals that have collaborated with JD includes popular comedian and actor Jerry Seinfeld, who JD convinced to be a spokesman for a Small Australian bank – a campaign that resulted in the bank tripling its home loan market share in just 24 months. Connect with John Twitter LinkedIn Facebook JD’s website, The Institute of Wow Related Content:  Customers That Stick® Post, Sometimes WOW Only Takes 5 Seconds 360Connext® post, LOVE: Microinteraction of the Month Episode 007: Stan Phelps, Founder of 9 Inch Marketing Sponsor message: EXCELLERATE SERVICE 2016 promises to be an inspiring, engaging, & educational 2-Day conference focused on & dedicated to 5-Star Customer Service! In addition to the amazing content you will receive over the 2-day event, you will also be contributing to our larger vision of raising funds for Three Square Foodbank, a subsidiary of Feeding America, who serve food insecure residents in Southern Nevada.   EXCELLERATE SERVICE 2016 is all about customer service and service to a broader community. If you have a passion for service excellence and a heart for service, then this event is for you!   To learn more, go to http://www.excellerate2016.com/     Take care of yourself and take care of your customers. Learn more about your ad choices. Visit megaphone.fm/adchoices