Ep. 079: Leveraging a Personal Brand In Your Industry (w/ Melanie Borden, VP of Marketing in automotive Industry)

Melanie Borden, VP of Marketing in the automotive Industry, is today’s guest on the Cyber Security Matters podcast, hosted by Dominic Vogel & Christian Redshaw. Melanie Borden started her career in the automotive industry in 2009. With a diverse background in consulting, marketing, and business development, she is now not only a Marketing VP, but she has developed her own powerful personal brand.  Melanie is the author of the book: “Our Mommy Works With Cars” and is a monthly contributor to the Dealer Magazine and Dealer Marketing Magazine.