UA Coffee Talk: The Changing UA Marketing Role!

Huge changes are coming to the role of user acquisition (UA) and what it means to be a performance marketer in mobile.   #1. What are the big changes coming and the trends that are driving the changes?  #2. How big will brand marketing be in the future? Will it take over performance marketing?  #3. What new skills will performance marketers need to build to prepare for the future? Find out about these issues and more with: Joe Kim, DOF Host: https://www.linkedin.com/in/jokim/ Nebo Radovic: https://www.linkedin.com/in/nebojsaradovic/ Jon Lau: https://www.linkedin.com/in/jonathan-y-lau/ Matej Lancaric: https://www.linkedin.com/in/matejlancaric/