DMJ Ep. 463 with Lori Stout, (Make it about your customer and the problem you are trying to solve.)
Delivering Marketing Joy - A podcast by Kirby Hasseman - Wednesdays
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This time on Delivering #MarketingJoy, Lori Stout explains why internal marketing can be just as powerful as external marketing, why radical candor can help your organization, and why the customer's problem should be at the center of your message! Watch now!