How to Borrow Ideas Like a Marketer with Morgan Norman, CMO of Dialpad

This episode features an interview with Morgan Norman, CMO of Dialpad, a billion-dollar cloud-based business phone system that turns conversations into opportunities. Prior to Dialpad, Morgan was the Global VP of Corporate, Brand, and Growth Marketing at RingCentral, and has held executive roles at Copper, Zuora, NetSuite, and Microsoft. On this episode, Morgan reveals some of the challenges of marketing artificial intelligence products, how he and his team generate new marketing ideas, and why it’s important to take cues from B2C marketing and implement them for B2B.