Smart Marketing with a Sales Perspective with Dan Verley, SVP of Sales at Canon Solutions America

This episode features an interview with Dan Verley, SVP of Sales, Workplace Technologies and Services at Canon Solutions America. Canon provides integrated systems technology that comprise one of the strongest solutions portfolios in the document management industry. Dan has a highly diverse skillset with more than 34 years of proven experience successfully leading both sales and operations. On this episode Dan shares his insights into achieving sales and marketing alignment, why having curated content that is easily digestible is important, and why marketing is an invaluable tool when paired with the needs of the organization.