Deconstructing Alex Hormozi's Content Strategy Shift | 35,000 Posts, Edutainment to Education, and Long-Form vs. Short-Form Content
Digital Creator - A podcast by Dylan Schmidt - Wednesdays
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Welcome to this week's episode of Digital Creator!In this episode, I'm talking about:Analyzing the strategic pivots of marketing mastermind Alex Hormozi.Shifting focus from entertainment-driven content to educational content tailored to a specific target audience.The importance of thorough pre-production research in creating high-quality content.Examining the role of view-to-revenue metrics in assessing content performance and audience alignment.Navigating the balance between in-depth, long-f...