Kevin Guest | Chairman of the Board and CEO, USANA

Direct Approach with Wayne Moorehead - A podcast by Direct Selling News - Thursdays

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Wayne Moorehead is joined by Kevin Guest, Chairman of the Board and Chief Executive Officer of USANA. Kevin and Wayne discuss the key elements to USANA’s growth and why slow and steady growth has been so beneficial to the company. Kevin also talks about the importance of core values and how they affect the company culture, and he looks at recognizing the difference between the customer’s experience and the distributor’s experience—and why it matters.