Discover White House Raw Milk Shots, The Great Land Transfer & $66M Food Fraud + Ever.Ag Interview

Ep 213 | Get Ready DISCOs 💃 This week on Discover Ag, Natalie and Tara dig into four major food and ag stories shaping headlines and your grocery cart 🛒 First up: whole milk is having a moment 🥛 Once villainized, it’s now back in the spotlight thanks to a nationwide obsession with protein. Then it’s on to the $24 trillion question 👀 who will own U.S. farmland in 10 years? With aging farmers and rising land prices 📈 the so-called “Great Land Transfer” is already underway, and the fight to keep farmland in family hands or first-gen farmer control is just beginning. We bring you the feel-good story of NASCAR driver Ross Chastain, a Florida watermelon farmer 🍉🧑‍🌾 who just won the Coca-Cola 600 (and smashed a melon to celebrate). We also discovered a JAW-DROPPING $66 million food stamp fraud case that’s raising questions about SNAP oversight, access to nutritious food, and what "abuse" in the system ⚖️ really looks like. Plus, a special interview with dairy market advisor Katie from EverAg about what’s driving milk trends and how dairy producers can navigate the volatility. 📊 Ever.Ag: We customize strategies to fit your unique operation, ensuring you have the tools, insights, and experienced guidance to protect your margins while looking for opportunities. Visit https://ever.ag/dairy-risk-protection/discover   What We Discovered This Week 🤠  🪩 Whole milk’s comeback and America’s protein obsession 🪩 Farmland ownership shifts and the risks of consolidation 🪩 Ross Chastain’s NASCAR win and ag advocacy from the driver’s seat 🪩 SNAP fraud, soda stats, and food access on the margins 🪩 EverAg insights on dairy marketing and price protection   Nascar Giveaway  WELCOME TO DISCOVER AG- A top-ranked podcast where agriculture meets pop culture. We're your hosts @‌NatalieKovarik, a western tastemaker & millennial cattle rancher, & @‌TaraVanderDussen, a sought-after dairy sustainability speaker & millennial dairy farmer. SHOP OUR APPAREL- We offer two collections: our Core Collection and our Club Discover Collection. Shop them all here https://d5ef5e-0a.myshopify.com JOIN CLUB DISCOVER- Take it further by joining our Discover Ag Facebook Group! Create a community by connecting with fellow Disco listeners, and help vote on the articles we cover! https://www.facebook.com/groups/clubdiscover   CONNECT ONLINE & ON SOCIAL Website: https://discoverag.com/ Podcast: https://pod.link/1615443750 Instagram: https://www.instagram.com/discoveragpodcast/ Tiktok: https://www.tiktok.com/@discoveragpodcast   SPONSORS & DISCOUNTS   🎶 Turtlebox – Outdoor-ready Bluetooth speakers  → Code “DISCOVER” for a free hat: https://turtleboxaudio.com   📊 Ever.Ag – Risk management strategies for ag  → Learn more: https://ever.ag/dairy-risk-protection/discover   🪰 ClariFly® – Trusted fly control for dairy & beef operations → Learn more: https://centralflycontrol.com   🛋️ Sweet Water Pillows – Leather pillows made in the USA → Code “DISCOVER” for free tote: https://sweetwaterpillows.com   🛏️ Cozy Earth – Luxury bedding & loungewear → Code “DISCOVER” for 40% off: https://cozyearth.com/discoverag   🌾 Sunrise Flour Mill – Organic, heritage grains → Code “DISCOVER” for 10% off: https://sunriseflourmill.com   💪 ARMRA Colostrum – Immune & vitality support → Code “DISCOVER” for 15% off: https://tryarmra.com/DISCOVER   🍯 Manukora Honey – Premium Mānuka Honey → Get $25 off the Starter Kit: https://manukora.com/DISCOVER   💄 Toups & Co – Natural skincare & makeup → https://toupsandco.com/DISCOVERAG   🧥 Duckworth – Merino wool apparel from Montana → Code “DISCOVER” for 10% off: https://duckworthco.com   This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.