DP #51: Talking the talk - why African tech startups need effective PR, episode 1

Disrupt Africa has teamed up with Africa-focused public relations company Talking Drum Communications to discuss the value of PR to African tech startups, in good times and bad. In the first installment of this two-part series, Bemi Idowu of Talking Drum Communications takes us through how PR can help African tech ventures as they grow, and how an effective PR function is best developed.