A discussion with Hyperloop TT

Disruptive Branding, a podcast by Saffron Brand Consultants - A podcast by Saffron Brand Consultants

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Saffron worked with Hyperloop TT to evolve their brand to reflect the credibility of the technology and the team. In this podcast episode, Saffron Creative Director Drew Coughlan  catches up with Robert Miller (CMO at Hyperloop TT) to delve deeper into the Hyperloop TT branding project, the challenges the mobility industry faces, and how their new brand is continuing to create real impact for their business.