Develop on-brand products and services

There is no product without brand and there is no brand without product. So how can you navigate this apparent dilemma? Hear from our Chief Growth Officer Ben Knapp about the relationship between product and brand and how to ensure they effectively reinforce each other. Gain insights from his experience and learn how brands can design products and services equipped for the present and the future. So why is it so important to be authentic, relevant and differentiating?