Creating Sustainable and Eco-Friendly Fabrics for the World to Sleep On - Phoebe Yu and Kat Dey // Cofounders of ettitude

In episode 174 of the Disruptors for GOOD podcast, I speak with Phoebe Yu and Kat Dey, Co-founders of ettitude, on leading the way in creating sustainable and eco-friendly fabrics for the world to sleep on.Ettitude is a sustainable brand that has made a name for itself in the bedding industry by offering high-quality, eco-friendly bedding products that are as comfortable as they are sustainable. Ettitude offers a wide range of bedding products that are made from 100% organic bamboo lyocell, a material that is known for its softness, breathability, and durability.Unlike traditional cotton bedding, which requires a significant amount of water and pesticides to grow, bamboo is a highly sustainable and renewable resource that requires little water and no pesticides. But Ettitude's commitment to sustainability goes beyond just using eco-friendly materials. The company also takes great care in its production processes to minimize waste and reduce its carbon footprint.One of the standout products from Ettitude is their signature Bamboo Lyocell Sheet Set, made from their exclusive, sustainable CleanBamboo™ fabric. These sheets are incredibly soft and silky to the touch, making them the perfect addition to any bedroom. They're also highly breathable and moisture-wicking, which means you'll stay cool and comfortable throughout the night.Ettitude also offers a range of other bedding products, including duvet covers, pillowcases, and blankets, all made from the same high-quality CleanBamboo™ material.