#343: A Musician's Guide to Threads

Threads is one of the fastest growing apps in history. Can musicians benefit from adopting this "carbon copy of Twitter," or is it all hype? In this episode, we ask CD Baby's Social Media expert Rachel Bearinger all about the app, its origins, how it's integrated with Instagram, present and future functionality, and the real concern: Should musicians embrace Threads, ignore it, or wait and see?