Ep. 228- 📊MOST IMPORTANT Metric to Track? 🎅SECRET SANTA FAIL! Ask Us ANYTHING
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold - A podcast by GURU Media Hub
In this episode of Do This, Not That, host Jay Schwedelson discusses why email database growth is a crucial metric that marketers should prioritize beyond cost per acquisition. During the "Ask Us Anything" segment, he delves into the significance of tracking new email subscribers, understanding database decay rates, and how daily monitoring can enhance marketing strategies. Jay also shares a humorous anecdote about his company's experience with Secret Santa and why he decided to discontinue t...
