S2 | Ep 38 | Why You Don’t Need To Be Technical To Succeed in Data Analytics with Eva Murray, Lead Evangelist EMEA at Snowflake

In Episode 38 of Season 2, on Driven By Data, Kyle Winterbottom is joined by, Eva Murry, Lead Evangelist for EMEA Region at Snowflake, where they discuss why you don't need to be technical to achieve in Data Analytics which includes: How people from outside the Data industry can position themselves as the desired candidate, in today's competitive marketReasons someone would want to start in the Data Analytics communityThe importance of networking Where you can go to find valuable resources How data democratisation leads to a truly data-driven businessThe role Data Literacy plays in data democratisationHow "non-data/technical" people drive us forward in these areas The benefit of data communities and organisations planning to develop in this spaceWhy leaders should invest in data collaborationTips on how organisations create a true data culture