#229 - Rob Willey: The CMO's Guide To Business Transformation

DTC POD: How The Best Brands Are Built - A podcast by Ramon Berrios, Blaine Bolus - Thursdays

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Business

Rob Willey is the CMO at Cheribundi, a tart cherry juice company, and Emil Capital Partners, a mid-size private equity firm focused on innovative late stage startups in the CPG, health, wellness and beauty space. Previously, Rob served as CMO of TaskRabbit through it's acquisition by IKEA. Cheribundi, a brand that has been around for 15 years, is distributed in 50,000 stores, consumed by more than 300 pro and college teams regularly for expedited recovery.