#233 - Lee Joselowitz, The Quality Edit: Affiliate & Performance Editorial For Brands

Lee Joselowitz is the co-founder of The Quality Edit, and previously served as the head of growth at Ritual - taking them from the ground floor to over $100M in annual revenue. After experiencing first-hand the gaps in the DTC space, both on the consumer and brand side of things, she co-founded The Quality Edit - a content platform that curates and publishes content about the best online brands. It has quickly become a hybrid of modern media company and performance marketing solution for brands, helping DTC advertising partners arbitrage success on paid social.