Behind the scenes look at transitioning from VC to founder (with Sarah Moret, Founder and CEO of Curie)

DTC POD: How The Best Brands Are Built - A podcast by Ramon Berrios, Blaine Bolus - Thursdays

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Sarah Moret, Co-founder and CEO of Curie, joins the POD to give some insight on the business’s growth, marketing strategy, and how the brand got started. Curie is a brand that develops natural and effective body care products Sarah recognized that when it comes to hygiene and deodorant, there is an increasing desire among customers for clean and effective ingredients. To fill this gap, Sarah created a brand that catered toward this efficacy Stay tuned as Sarah discusses how Curie stays ahead of its competitors and creative marketing strategies If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn. We Speak About: [01:04] Sarah introduces herself and Curie [02:43] How Curie became a business opportunity [06:34] The business growth journey [11:10] The importance of networking and embracing change [15:51] An essential skill set for running a business [19:30] Questions to ask customers [23:53] Differentiating the product line [26:58] adding to the customer experience [29:59] Innovation, partnerships, and QR codes [33:26] What’s next for Curie and where to find Sarah Moret online