Founder Stories: Joe Christensen, Founder & CEO of MCTco.

DTC POD: How The Best Brands Are Built - A podcast by Ramon Berrios, Blaine Bolus - Thursdays

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Business

In this episode, Jay and Jamie are joined by Joe Christensen, Founder & CEO of MCTco. MCTco. is a protein keto bar snack company. Joe is here to share his experience of starting MCTco. Joe breaks down how he came up with the idea for MCTco.’s bars, what he had to learn to get started in the industry, and how he has had to reposition the brand.