How Shondra Washington helps brands and underrepresented founders raise $100k+ on Clubhouse through live crowdfunding

Shondra Washington, Co-Founder of TBC-Capital, joins the POD to talk about live crowdfunding and how she’s helping underrepresented founders raise. Shondra co-founded TBC-Capital, an education-first advisory and consulting firm, offering on-demand CFO, business development and strategy services for early-stage companies. Through her efforts her clients have raised over $1.8M in grants and startup capital. She’s currently based in New York and focuses her work in consumer tech, CPG and marketplaces. Stay tuned as Shondra offers some recommendations for crowdfunding, where she thinks live crowdfunding is headed, and how you can take advantage of this new form of funding. If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn. We Speak About: [01:15] About Shondra and her background [02:20] How Shondra ended up in the startup space [04:20] Shondra’s first take at community building for underrepresented founders [07:20] How Shondra built Pitch Practice on Clubhouse [09:40] Shondra’s plan on growing Pitch Practice and Crowdhouse [11:00] How Shondra’s experience in investment baking has impacted her current role [11:55] What Shondra is trying to accomplish with helping underrepresented founders [15:05] The future of crowdfunding [17:45] Is crowdfunding for every brand? The ingredients for success if you do it [20:15] What you need to do to crowdfund [21:50] Does crowdfunding have more potential than traditional fundraising? [23:45] How crowdfunding impacts revenue and customer growth [25:05] How Shondra helped 18.21 crowdfund over $100k [27:10] Participating in Shondra’s crowdfunding sessions [28:50] What’s next for Shondra?