How to build a strong creator and influencer flow to drive campaign and marketing success

A great process is key in any business activity. This is especially true for working with influencers and creators. Executing a strong plan for creators starts with finding the right creators. You should have both inbound and outbound strategies to source creators and influencers. Stay tuned as we cover how you should pay creators, what steps to include in your influencer tracking, and offers some tips to make creator relationships less transactional. If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn.