The limitations of in-house content (and how to solve for them)

It might be time for you to change the way you produce your content. In-house content is anything made by an internal team. It takes time and has some limitations regarding cost, authenticity, scalability, the potential of fatigue, and of course, the pandemic. People don’t like seeing the same thing repeatedly on social media or TV. They’re going to be engaged when they have something new and fresh to look at. In this episode, we discuss the advantages and disadvantages of producing content in-house.