The secrets behind over $100M in SMS revenue in DTC (with Arri Bagah, founder and CEO of Conversmart and managing director of DTC DAY)

Arri Bagah, founder and CEO of Conversmart and managing director of DTC DAY, joins the POD to give some insight on SMS marketing and a platform that brings together successful marketers Conversmart is is text marketing agency for DTC brands that generates incremental revenue Arri recognizes that SMS marketing should be a platform that goes beyond promoting sales and creates a more personalized interaction Stay tuned as Arri discusses what to include in SMS marketing to generate big money, what to avoid to curate higher profits, and more on DTC DAY If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn. We Speak About: [01:35] Arri introduces himself Conversmart, and DTC DAY [05:17] SMS strategies to connect with customers [08:05] Text bots vs conversational text marketing [11:50] How to optimize and personalize the SMS experience [14:13] Utilizing SMS as more than a buying platform [16:53] Platform recommendations [18:04] Flows that work for SMS marketing [22:21] Customer support and SMS marketing [24:37] How Conversmart supports brands’ SMS styes [26:26] Brands crushing SMS marketing [27:51] Strategies to get subscribers [29:55] the future of DTC DAY [32:00] What’s next for Arri Bagah and where to find him, Conversmart, and DTC DAY online