Ecommerce SEO Pro on AI, 2025 Tactics

Jeff Oxford's initial attempt at ecommerce was selling dropshipped beer pong tables in 2013. The business, he says, didn't survive, but his love for optimizing organic search traffic did. Thus began his SEO career and the launch of 180 Marketing, his agency.Fast forward to 2024, and Jeff is an ecommerce SEO authority. Link building was on his mind when he appeared on the podcast in 2022. He now advises engagement — getting folks to click an organic search listing and consume the page's conten...